Tue Lumbye
Senior Head of Danish Market at Better Collective
Tue Lumbye
Senior Head of Danish Market at Better Collective
Copenhagen Metropolitan Area
Overview
Work Experience
Senior Head of Danish Market
2020 - Current
Head of Dutch Market
2021 - 2021
Special Projects Consultant
2020 - 2020
Founding Manager
2002
Private & Public equity investing. Investor thesis: Supporting passionate startups on a mission to solve real-life problems through provision of value-added, high quality digital product/service. Believer of digital transformations and democratization. Target portfolio: At least 50% smart money investments with active involvement & advisory on digital strategy, product development & innovation in proof-of-concept, go-to-market and scaling stages.
Board Member
2019 - 2021
Also serving as Member of Advisory Board to accompany pre-seed angel investment. Betmarkets is a web platform that allows you to seamlessly invest in sports betting by copying sports betting experts.
Consultant, Nordic Region
2019 - 2020
Managing Director / co-CEO
2018 - 2020
Operation of iGaming affiliate assets in Denmark (casinoguide.dk)
Business Consultant
2019 - 2019
Independent advisor for Danish facing sports betting branch of Bethard Group with reference to management.
Brand Director
2017 - 2018
In charge of all Danish staff & Danish facing brands, ie. BetXpert, Pokernet.dk, Teamnews sites. Strategic planning of expansion of sports betting platforms into new markets/regions.
Founder & CEO
2001 - 2018
Leading sports betting affiliate business in Denmark, well recognized beyond home market for high quality content & player values beyond industry averages. In 2017, the business behind BetXpert was acquired by Raketech Group Ltd., with full BetXpert team staying on board.
Project Manager
2001 - 2003
Research Assistant & Ph.D student, International Marketing
2000 - 2001