Valerie Abrell Duong

Director Support & Digital transformation

2022 - Current

Executive Committee Member of ICRC directorate in charge of Finance, Logistic, IT & Data, Digital services to beneficiaries & transformation

Investor, advisor, board member

2021

Vice President Information Technology, Digital and Innovation, CIO Diabetes & Cardiovascular

2016 - 2021

Lead the major enterprise initiative to rethink engagement with Health Care Professionals and grow digital relationships to 2m by 2021. Major achievements include the endorsement by the Executive committee of the business and IT strategy, the implementation of Adobe Campaign and a Customer data platform globally and the creation of a global MCE service center Pioneer new business models: digital therapeutics to improve life of MS patients and a focus innovation portfolio to solve key business problems leveraging AI, RPA and Conversational AI Digital & IT Strategy, roadmap and operations for mature markets and Diabetes & cardiovascular BU Management and transformation of a large IT and digital organisation (> 250 employees across 80 markets, large & complex outsourcing services)

Marketing technology and innovation leader for Europe, Middle East and Africa

2010 - 2016

As the eBusiness IT leader in the early days of eCommerce and digital advertising in EMEA, I developed and implemented the strategy and organisation to grow eCommerce and digital advertising profitably in Beauty, Grooming and Baby care. In particular, I kicked off the direct to Consumer selling business and pioneered new business models such as subscription and personalised shopping.

Business of innovation Consultant at HP Executive Innovation Center

2009 - 2010

As a business consultant in the HP Executive briefing, my mission was to help Executive committees of strategic HP customers in their digital transformation. I prepared and ran very successful Innovation workshops for major Telcos, retailers, banks and public organisations which led to major strategic investments and partnerships with HP.

Ebusiness and Global Services leader for the Personal Beauty division

2007 - 2009

Challenging leadership experience to bridge technology and business to transform a $8b BU from doing business with large retailers and advertising on TV to eCommerce and digital marketing. Amazon and Alibaba were small then and it was exciting to step into new territories and pioneer new business models to grow P&G Sales ! I had also the chance to work with wonderful female leaders who inspired me for the years to come leading for the best and preparing for the worst...

Health Care Western Europe Business Services leader

2004 - 2006

Very complete experience as an IT leader with a great international team, big acquisitions, innovative solutions such as image recognition to diagnose osteoporosis or omnichannel marketing campaigns in highly regulated environment.

P&G Carrefour global IT account

1998 - 2004

This is when I learnt how to cross over from IT to business working with a multifunctional team on a strategic customer. Business model which was mainly based on pricing and volume negotiations needed to evolve to Join Business Planning to sustain growth. I created the first international team of IT leaders working with customers. Together we pioneered innovative solutions initially focusing on reducing inventory days and administrative overhead, and then on optimising revenue management with store clustering implementation in big categories and markets, and online shops.

IT Manager

1992 - 1998

Directly from CentraleSupèlec, I joined P&G world initially for 2 years and stayed 24 years. During this initial phase, I flew to 6 assignments across 4 locations and 6 domains. From coding and project management to people coaching and leadership, I grew from a Junior analyst to a team leader, contributing to build strong IT and data foundations for P&G globally, and integrate multiple acquisitions at speed.