Venkat Bathula

Sr. Engineering Manager at eBay Ads

Cupertino, California

Overview

Work Experience

  • Sr. Engineering Manager

    2015 - Current

    Moved to ebay Ads and helped define and design Seller journey of various ad formats from scratch - Promoted listings Standard, PL Advanced, PL Express. These programs contributed to $1B annual incremental revenue in 2021. - Designed and lead Promoted Listings beta and ensured successful launch with ramp up plan - Lead ebay Marketing APIs for third party integrations - Managed and contributed in building Seller facing Campaign manager, Campaign Manager APIs to integrate all native ebay seller flows. - Managed seller performance reports, dashboards - Managed robust sync system to ensure multiple systems in ads are in sync near real-time.

  • Staff System Engineer

    2011 - 2015

    Developed monetization platforms with a vertical focus creating on-the-fly business opportunities. Built a Subscription platform and enabled store subscriptions, creating new revenue streams. Architected and implemented a highly scalable pricing model bringing stability to an ever-increasing volume of large-scale systems. Won multiple innovation awards.

  • Development Expert / Team Lead

    2002 - 2011

    Implemented JNLP based Amdocs CRM smart client applications. Helped top-tier telecom customers optimize and scale the product in production environments.

  • Project Lead

    1999 - 2002

  • Project Lead

    1999 - 2002

  • Sr Consultant

    1999 - 2001

    Worked on backend inventory management systems for cameraworld.com and implemented multiple e-commerce applications. Implemented BroadVision adapter for BEA Active Software enterprise application integration broker.

  • System Analyst

    1999 - 1999

  • Sr Software Engineer

    1998 - 1999

    Implemented many e-commerce sites such as cd4you.de using BroadVision 1to1 commerce platform.

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