Veronica Trapa
General Partner at Swanlaab Venture Factory
Veronica Trapa
General Partner at Swanlaab Venture Factory
Greater Madrid Metropolitan Area
Overview
Work Experience
General Partner
2013 - Current
Venture Capital firm, that invests in Spanish B2B technology start-ups. Member of the Investment Committee. Board Member in portfolio companies and management company
Member Board of Directors
2024
Board Of Directors
2018
Mysphera is a company focused on transforming healthcare systems through visibility and optimization of healthcare processes with IoT solutions
Board of Directors
2019
Indoor positioning technology company that helps clients to improve their services and optimize their processes by guiding visitors and monitoring their employees.
Board Of Directors
2019 - 2024
Predictiva uses AI to automate quality control processes in call centres
Board Of Directors
2017 - 2024
Unnax is a banking-as-a-service platform providing through simple APIs all other companies need to create great services that onboard users, move and manage money in a full digital process.
Profesor
2011 - 2022
I used to teach negotiation and organization classes to highly talented students of the business faculty in all their careers: E2 (business), E3 (business and law), E6 (international business and law) and E4 (international business) and in a timely manner in ICADE Business School programs. The biggest challenge when teaching is to achieve a total motivation and involvement of my students. 100% practical classes + exigency + autonomy are the ingredients that enhance learning.
Partner
2011 - 2013
Management and organizational consulting company.
Dreamplayer
2009 - 2010
Development of a home-made food delivery on-line platform: www.tuchef.es. She was involved in defining and executing all the internal procedures: • Sales: from zero to 8,000 customers registered in the first 9 months y 12.000 en dic10. • Logistics: organization and redistribution of routes with exponential growth and the definition of the retail distribution and commercialization system. • Purchasing: management and negotiation with providers for low-cost service. • Production: organization of the work system in the kitchen based on home-cooked and healthy food concept. • Administration and customer service: technology driven work procedures based on to minimize non-operational Support structure. • Technology: definition of the ERP functions that conceptualize the online business model for remote access. SEO and social media positioning (Facebook).
Managing Director
2003 - 2009
Retail chain of home textile stores and accessories Managing Director • Definition of a business model for a retail chain of fashionable home textile stores. • Creation of 4 trademarks and 4 annual collections with an in-house design team. • Definition and implementation of franchise and corner model throughout Spain. • Outsourcing of production abroad: India, Portugal. • Internationalization projects for Mexico (Sears) and Colombia. • Creation of an online store with personalized products. • Development of the functions of the management and billing software program for stores and corners, with trend analysis and retail consumption modules.