VT

Victoria Treyger

General Partner at Felicis Ventures

San Francisco, California

Overview

Work Experience

  • General Partner

    2018 - Current

    Led Series Seed, A, and B investments in financial software/Office of CFO, identity and fraud, health-tech, enterprise software, vertical SaaS. Board member/observer or lead investor from Felicis in: -Nayya (A) -Midi Health (Seed) -OroLabs (B) -Nilus (Seed) -Redactive.ai (Seed) -Ontic (A) -Sentilink (B) -Alloy (B) -Column Tax (A) -Dovetail (Seed) -Maze (B) -Ethena (A) -Datagrail (A)

  • Board of Directors (Led series B)

    2023

  • Board Observer (Co-led Seed)

    2022

  • Board Observer

    2021

  • Board Observer (Led US Seed)

    2020

  • Board of Directors (Led series A)

    2020

  • Board of Directors (Led series A)

    2020

  • Chief Revenue Officer

    2012 - 2018

    Built all go to market functions from the ground up and scaled revenue from $1M to > $250M within 6 years. Developed a new category in fintech and established Kabbage as #1 in awareness. Team includes inside sales, outside sales, channel sales & partnerships, performance marketing, PR/analyst relations, brand, product marketing. Chief Revenue Officer April 2015-August 2018 Chief Marketing Officer April 2012-April 2015

  • Chief Marketing Officer

    2010 - 2012

    Led marketing function for #1 cloud phone system provider. Responsibilities include scaling customer acquisition, development of emerging channels, expansion of social media, PR,and content marketing and the launch of offline advertising and branding initiatives including billboards and radio.

  • Chief Marketing Officer North America

    2005 - 2010

    Led North America Marketing across all brand, performance, product marketing marketing functions, and advertising business. Winner of Bronze Effie Award for Advertising Effectiveness for 2010 Gnome adventures campaigns. Focus included driving growth through all direct digital, offline, and emerging channels including mobile, social, and traditional branding through TV, print, radio, and video. Developed first integrated campaign of its kind across Social Media, PR, TV, and website that led to Effie Award. CMO North America: 2008-2010 Vice President Marketing: 2006-2008 Vice President Product Mktg: 2005-2006

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