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Wes Nichols

Partner at March Capital

Los Angeles Metropolitan Area

Overview 

Wes Nichols is a Partner at March Capital and was recognized as the EY Entrepreneur of the Year. He has made significant investments in companies like Suki, DISQO, and ActionIQ, contributing to their growth and success. Wes has a strong background in digital marketing, analytics, and entrepreneurship, and plays a key role in guiding and supporting various boards of directors in the tech industry.

Work Experience 

  • Partner

    2020 - Current

    March Capital makes venture and growth investments in breakout technology companies. Focused on cloud-based enterprise software companies that are driving digital transformation. Portfolio includes Crowdstrike, Uniphore, Forter, Generate Biomedicines, Tessera Therapeutics, ActionIQ, ASAPP, and other exciting companies.

March Capital is a venture growth firm that seeks to invest in the digital transformation of cloud-based software.

  • Member of Board of Directors/Observer

    2023

    Essential AI’s mission is to deepen the partnership between humans and computers, unlocking collaborative capabilities that far exceed what could be achieved today.

Essential AI creates AI solutions that enhance efficiency through the automation of labor-intensive and repetitive workflows.

Raised $64,500,000.00 from Google, NVIDIA, Franklin Venture Partners, March Capital, AMD, KB Investment and Thrive Capital.

  • Member of Board of Directors

    2020

    ActionIQ is at the center of a data-driven revolution that is changing the way brands think about customer experience, digital transformation and the value of customer data as a core corporate asset. March Capital led the Series C in ActionIQ and joined the board with Sequoia and Andreessen Horowitz. ActionIQ is the leading Enterprise CDP, helping F500 companies connect their first-party customer data, orchestrate cross-channel campaigns, and measure incremental lift across all digital and offline channels.

ActionIQ is a purpose-built enterprise Customer Data Platform solving complex data problems: flow and scale, analytics, and orchestration.

Raised $144,700,000.00 from Balius Partners, March Capital, FirstMark, Bowery Capital, Andreessen Horowitz, March Capital, Sequoia Capital and FirstMark.

  • Member of Board of Directors

    2021

    Led Series C investment in Suki, a leading technology company that provides AI-powered voice solutions for healthcare. Its mission is to reimagine the healthcare tech stack, making it invisible and assistive to lift the administrative burden from physicians.

  • Member of Board of Directors

    2021

    Invested in the B Round of DISQO, an insights platform that enables brands to understand what people think AND do. Scaled platform for first-party data to improve business decisions, drive insight, strategy and overall value. Answering the "Why"​ behind consumers'​ opinions and behaviors.

  • Member Board Of Directors

    2020

    Adverity is an intelligent marketing analytics platform specialized in enabling data-driven marketing teams to make better decisions and improve performance, faster and easier. By transforming siloed data into actionable insight, Adverity reduces the complexity in demonstrating the return on investment of multichannel campaigns. Founded in 2015, Adverity powers the marketing intelligence of some of the world’s leading brands and agencies, including IKEA, Red Bull, GroupM, Unilever, Omnicom, SAP, JD Sports and Forbes.

  • Member Board Of Directors

    2018

    Persado is the marketing language cloud, creating AI generated language that resonates with any audience, segment or individual. Persado's SaaS-based solution empowers marketers to make creative decisions driven by data, leading to much more personal and inspiring customer experiences.

Persado is a software company that provides machine learning, omnichannel, and generative ai.

Raised $96,000,000.00 from Silicon Valley Bank.

  • Board Advisor

    2018 - 2022

    Snap's leadership asked me to work with the company leadership in developing breakthrough solutions that resonate with industry.

Snap is a technology company that offers the products Snapchat, Spectacles, and Bitmoji.

Raised $5,553,527,880.00 from Alwaleed Bin Talal and Tencent.

  • Member Board Of Directors

    2016 - 2022

    Member of the Board of Directors of TrueCar (NASDAQ: TRUE). Chair of the Compensation Committee, Member of Nominating & Governance Committee. TrueCar is an information and technology platform that enables its consumers to communicate with TrueCar Certified Dealers.

TrueCar is an information and technology platform that enables its users to communicate with TrueCar certified dealers.

Raised $340,362,625.00 from AutoNation.

  • Member Board Of Directors

    2018 - 2022

    Advanced technology company focused on the mobile platform. Urban Airship is trusted by thousands of businesses to drive growth with mobile, delivering billions of personalized, interactive notifications that inspire interest and drive action across all digital channels. UA is used by many of the world’s most admired companies, including Adidas, Alaska Airlines, The Home Depot, NBCUniversal, Sky Plc and Zillow.

Airship’s Customer Engagement Platform to create deeper connections with customers.

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