ZL

Zach Lev

Founder of Make Super Good

New York, New York

Overview

Work Experience

  • Co-Founder

    2024 - Current

  • Managing Director

    2023

  • Partner, Head of Client Growth & Production

    2015 - 2023

    Served as Lead Operator overseeing all service-led engagements. It was my responsibility to guide the agency and its clients through the development and production process, while applying, adapting, and re-writing the operating principles and tools necessary to thrive in early “s-curve” moments.

  • Freelance Brand Strategist

    2013 - 2015

    Led strategy, development and production initiatives for a variety of start-ups and mature brands, including Fab.com, Flatiron School, GameChanger, Birchbox, Voxy, Benefit Cosmetics, American Museum of Natural History, Tate’s Cookies, Corcoran, AOL, and more. During this time, I also served as the interim Head of Strategy for Bindery.co.

  • Account Supervisor

    2012 - 2013

    Managed the roll-out of a global campaign to launch Outlook.com — a new personal email service from Microsoft. Our efforts helped Microsoft attract over 80 million Outlook.com users in its first year.

  • Senior Strategic Planner

    2010 - 2012

    Co-developed the strategy behind “For the achiever in us all” — a platform-grade idea that PNC Bank still uses today

  • Strategic Planner

    2007 - 2010

    Co-developed the strategy behind the category-busting “Feel Better, Tylenol” campaign — which won multiple EFFIEs and a Jay Chiat Planning Award

  • Senior Brand Strategist

    2011 - 2013

    Co-led communications strategy for a small team operating as "Office of the CMO" for Under Armour

  • Broker, Managing Director

    2005 - 2006

    Managed a staff of over 40 sales agents

Relevant Websites